#SOULLESS MEDIA CENTER FULL#
Surely it would be nice, and if they dump Greg Norman overboard (figuratively, although you never know given the people involved here) it’s a sign they’re getting more serious about being taken seriously.īut until then, it’s going to be full of soulless, depressing spectacles like this. It just has to exist, with players like DJ and Phil going in front of microphones and massive LIV Golf-emblazoned backdrops and pretending that this is all fun and cool and good, and hey, while you’re at it, give MBS a big hand for all of this! (No pun intended.) The PIF can burn through all kinds of cash, maybe even driving the PGA Tour to the brink (at which point maybe LIV does become a viable league on its own), because it has no real need for profit.
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It doesn’t have to sell tickets (which is good, as they’ve been trying to give them away for free in London), it doesn’t have to land a massive television rights deal (also good, as they don’t have one and don’t seem close.)
The thing about the entire LIV venture, though, is that it doesn’t have to make money. I share this tweet for informational purposes only, not to #GrowTheGame /WBL9JXaEPqĪnd Phil Mickelson showed up looking like he’s leaning fully into the heel turn he’s taking with his involvement:īreaking: Phil Mickelson officially makes jump to nWo /ftpuoWdv3h
There is a LIV Golf robot driving around the media tent and offering up drinks as reporters work to file stories. Oh, and also there was a robot for some reason: $4 billion was pumped into this league and the marketing department used the logos from Madden's create-a-franchise page įyre Festival's branding was *way* better, tbh The entire thing manages to feel shoddy as hell, which is pretty much exactly how anyone paying attention would have expected it to go. – the “brainwashed” Rory McIlroy makes appearance in the briefing /VZleUxoGCL Players directed to shake hands with Greg Norman and get a team cap (maybe he opts for a Goodell-style hug) Thanks to The Fried Egg, we got a look at the LIV promotional materials, which included a watermarked Getty image AND the likeness of Rory McIlroy, who is very much not involved with LIV, has spoken out against it, and was called “brainwashed” this week by LIV CEO Greg Norman.Ī few more briefing details on LIV Draft, which noted last night is closed to media. Update: Rob has now been allowed back in to the media center by LIV officials. Players file out slowly, awkwardly as LIV officials argue loudly with reporter about how he's not being "polite."Īmazingly, Harris was actually (briefly) ejected for this. Second LIV Press conference (Na, Gooch, Piatt) ends in kerfuffle when the AP reporter tries to ask a question, but is cut off by LIV spokesman. Kevin Na had an awkward end to his LIV press conference as a journalist tried to ask a question about deferred payments from the PGA Tour and whether resigning membership would allow players to hold onto them. He was essentially shouted down by a different moderator it’s not often you here someone say “Excuse you!” to a reporter as if they’re an elementary school teacher admonishing a student for speaking out of turn. Associated Press reporter Rob Harris attempted to ask Kevin Na about the status of deferred payments from the PGA Tour now that Na has resigned his membership, a fairly basic inquiry. Dyp0omz4EXįrom there, things somehow went further off the rails.
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You can decide how to view it, as well as Ari’s decision to wrap the presser here. Graham McDowell was really the only LIV Golf participant willing to (somewhat) engage with broader, non-golf questions so I’m sharing his full answer here. He made his presence felt, too, ending a press conference with Graeme McDowell that had ventured a bit too close to reality for the taste of the LIV folks:
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